Pico subsidiary jointly launches metaverse platform
A METAVERSE platform has been introduced to the brand activation market following a deal between three companies that sees a... Read More
Browsing Experiential marketing
Paschen joins Uniplan China as executive creative director
UNIPLAN has recruited Robert Paschen as executive creative director for China in a further strengthening of the brand experiential agency’s... Read More
Sydney goes ’game on’ in Southeast Asia
A GAME way of promoting an incentive destination to organisers has been launched by Business Events Sydney in Southeast Asia.... Read More
MCI’s Black Flower studios bloom with luxury
MCI has announced that three studios for the Black Flower agency will elevate audience engagement the international luxury sector. Black... Read More
Bertin joins Uniplan as head of digital Greater China
UNIPLAN has made Michael Bertin head of digital for Greater China as the brand experience agency further strengthens its strategic... Read More
Uniplan brings in Chen, Au to sharpen Asia focus
BRAND experience agency Uniplan has extended its global board team with the return of Amanda Chen as chief financial officer... Read More
Vok Dams electrifies China auto launch
GERMANY’S Vok Dams has been at the centre of another car industry event in China. The events and live marketing... Read More
Chubb Vietnam wins Asia Super Team
INCENTIVE and conference organisers from Chubb Vietnam have been crowned Asia Super Team champions in a contest that promotes Taiwan... Read More
Vok Dams gives Polestar2 ‘anamorphic’ launch in China
ANAMORPHIC-3D projections have been used to heighten engagement with the latest electric car during a product roadshow in China organised... Read More
New leaders move in at Uniplan Shanghai
UNIPLAN has announced a new leadership team at its Shanghai office with Sonny Chen joining as managing director and executive... Read More