Ruby says G’Day to Hong Kong
TOURISM AUSTRALIA has brought its latest campaign to Hong Kong – complete with a life-size kangaroo brand ambassador. Ruby the... Read More
Browsing Experiential
Festivals put Singapore Grand Prix in gear
GRAND PRIX Season Singapore has curated a host of festival-type events built around the city’s night-time Formula 1 race. The... Read More
Guangzhou gets first taste of ‘Timeless Journey’
A LUXURY hotel in Guangzhou was selected to pilot a new banquet concept inspired by Marriott International’s award-winning restaurants in... Read More
China-hand Katja joins Uniplan
CHINA business events veteran Katja Sassi-Bucsit has joined brand experiential agency Uniplan as its head of international communications. She worked... Read More
Paschen joins Uniplan China as executive creative director
UNIPLAN has recruited Robert Paschen as executive creative director for China in a further strengthening of the brand experiential agency’s... Read More
MCI’s Black Flower studios bloom with luxury
MCI has announced that three studios for the Black Flower agency will elevate audience engagement the international luxury sector. Black... Read More
Bertin joins Uniplan as head of digital Greater China
UNIPLAN has made Michael Bertin head of digital for Greater China as the brand experience agency further strengthens its strategic... Read More
High-flying Kyra and Toms put Asia on skydiving map
A MACAU-SINGAPORE indoor skydiving duo is setting high-flying international standards for the latest in destination attractions by bringing a medal... Read More
Vok Dams gives Polestar2 ‘anamorphic’ launch in China
ANAMORPHIC-3D projections have been used to heighten engagement with the latest electric car during a product roadshow in China organised... Read More
Virtual events the new norm: Pico
VIRTUAL events are becoming a vital part of a producer’s toolkit when working with clients on experiential and brand marketing... Read More