Content, design thinking: the keys to successful virtual events
I’M not being sarcastic when I say the past two years has been a joyride for me. Don’t get me... Read More
Browsing Expertise
How to produce your best virtual event
ARE YOU drastically pivoting your business models and practices in response to current events? Are you scrambling to make the... Read More
Post-pandemic events: boom or trough?
COVID practically brought the MICE industry to a halt with organisers confronted with the need for social-distancing measures, international travel... Read More
Welcome to the Project Economy
FREELANCING has become second nature to so many of us in business events. Some embarked on the independent route as... Read More
Time your events the way TV pros do
CONFERENCE audiences used to be so well-behaved, weren’t they? They’d travel far at great expense, check-in to expensive hotels, pay... Read More
Hybrid keeps venues ahead of Covid
BUSINESSES are trying to figure out how they can return from the immense damage inflicted by Covid-19. In an environment where a... Read More
Hoping for a vaccine, while living with Covid
WE don’t really know when the New Normal without Covid-19 will begin. Are we letting hopes for a vaccine deter... Read More
Drilling into Covid-era data
MIX: There is a complex and fragmented market in Asia. How does the PCMA Business Events Compass consolidate the responses... Read More
What you need to know before venturing into virtual
ACCORDING to a PCMA survey, 70 per cent of meeting planners are shifting upcoming face-to-face meetings to a virtual meeting.... Read More
Why we’ll fall out of love with virtual
I READ an article recently telling us of the big hit Covid has dealt to the events industry and the... Read More