Virtual events the new norm: Pico
VIRTUAL events are becoming a vital part of a producer’s toolkit when working with clients on experiential and brand marketing... Read More
Browsing Experiential marketing
Senior moves at Uniplan China
BRAND experience agency Uniplan has promoted Gordon Wang to managing director of its Beijing office and brought in Hui Ping... Read More
Australians get Hong Kong reminder
VIRTUAL experiences and scenery from Hong Kong are being offered to Australians by the Chinese city’s tourism board as group... Read More
Uniplan hires Claire Chong
CLAIRE CHONG has moved from Pico Group to join Uniplan as managing director in Shanghai as the brand experience agency... Read More
Digitally Down Under in 8D sound
A SERIES of immersive videos will transport viewers from around the world into the heart of some of Australia’s most... Read More
China fam trip a post-Covid ’breakthrough’
MEETINGS and event planners across the world have seen the fam trip put on indefinite hold amid the Covid-19, but... Read More
Get set for post-Covid ‘Great Push’
SINCE the World Health Organisation declared Covid-19 a pandemic on March 11, 2020, the events industry has pushed the Great... Read More
Conducting the modern webinar
EXPERIENTIAL is about connecting and engaging with others in a real-world LIVE setting. Today we are witnessing mass event cancellations... Read More
IMEX places live experiential events to fore at Vegas show
EXPERIENTIAL elements are high on the agenda for IMEX America, which opens at the Sands Expo in Las Vegas on... Read More
‘Disagreement’ forces Uniplan and Darren Chuckry to part ways
DIFFERING opinions over how the Hong Kong office of an international brand communications agency should be operated has prompted the... Read More