Judd Christie takes reins at Uniplan Hong Kong
BRAND experience agency Uniplan has promoted Judd Christie to managing director for Hong Kong. Christie will lead the growth and... Read More
Browsing Experiential marketing
Pico unlocks Escape Room drama in Chengdu
WHEN electrical appliance maker Midea wanted raise its brand awareness among a youthful and trend-following audience in China, Pico created... Read More
Volvo XC60 scores in Pico’s Shanghai launch
EXCITEMENT among soccer fans as the European Championships kicked off was harnessed by Pico as the brand activation agency blended... Read More
Virtual events the new norm: Pico
VIRTUAL events are becoming a vital part of a producer’s toolkit when working with clients on experiential and brand marketing... Read More
Senior moves at Uniplan China
BRAND experience agency Uniplan has promoted Gordon Wang to managing director of its Beijing office and brought in Hui Ping... Read More
Australians get Hong Kong reminder
VIRTUAL experiences and scenery from Hong Kong are being offered to Australians by the Chinese city’s tourism board as group... Read More
Uniplan hires Claire Chong
CLAIRE CHONG has moved from Pico Group to join Uniplan as managing director in Shanghai as the brand experience agency... Read More
Digitally Down Under in 8D sound
A SERIES of immersive videos will transport viewers from around the world into the heart of some of Australia’s most... Read More
China fam trip a post-Covid ’breakthrough’
MEETINGS and event planners across the world have seen the fam trip put on indefinite hold amid the Covid-19, but... Read More
Get set for post-Covid ‘Great Push’
SINCE the World Health Organisation declared Covid-19 a pandemic on March 11, 2020, the events industry has pushed the Great... Read More