Catching Up with Social Media
MOBILE TECHNOLOGY IS moving from the early adopters to the early majority. We will soon see very rapid adoption rates... Read More
Browsing Opinion
Planning – Checking It Twice
Taking on an event of any scale is a major undertaking. From flights to food and accommodation to activities, every... Read More
Power Building
In Chinese philosophy, wood nurtures the flow of the life cycle, and the process of renewal. Wood nourishes and gives... Read More
New Uses for Digital Media
In creating meaningful event experiences that deliver imperative business messages, there are various challenges we face. As event marketers, we... Read More
Meeting Of The Ages
It’s an age-old insight that every generation looks at the world in a different way from its predecessors. It’s also... Read More
A Unique Challenge
Creating a unique experience is one of the most frequent requirements for an event organiser and perhaps the ultimate challenge... Read More
On the Road
"Roadshow event manager required,” began a recent posting on a popular job search website. “Managing a team of event and... Read More
Picking the Right Partner
Which is the single most important event in the world? Yours, of course. But even the best-laid plans won’t cut... Read More
Light of Experience
Events are about details. Themes, colours, food, entertainment – these are the big things. But what about intelligent branding? Making... Read More