KLCC opens digital-events studio

Kuala Lumpur Convention Centre reaches new level in hybrid capability with its one-stop virtual solution

KUALA LUMPUR Convention Centre’s digital capabilities have taken another step forward with new studios to host fully digital or hybrid events.

The one-stop virtual solution includes studios fitted with production-grade audiovisual equipment combined with 400 Megabit of internet bandwidth and two separate power supplies.

A “dedicated network backbone” and team of technicians have been formed to advise and deliver any virtual and hybrid event, ranging from set or event production and technical design to live broadcast and streaming.

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Alan Pryor, general manager of the centre, said that as Malaysia’s premier venue, the centre has always been at the forefront of the business events industry locally and internationally.

Pryor said that over the past year efforts have been focused on “upping our infrastructural and solution offerings to meet the new demands in our current market landscape”.

“Pablo Picasso once said: everything you can imagine is real. Due to Covid-19, we are all striving to re-imagine our reality, and creativity has become our greatest asset. Manoeuvring the new norms has set us firmly on the roads less taken, especially for us in the business events industry.

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“While digitisation was already slowly penetrating the industry, Covid-19 has definitely made the plunge inevitable and urgent. This is not a time for adaptation but implementation.”

The facility has already been used by the Chartered Tax Institute of Malaysia for its virtual 2021 Budget Seminar.

Institute president Farah bt Fosley said: “The delivery of our first virtual event was impressive. The centre’s one-stop service made it easy and smooth for us to focus on the seminar’s content.

“The excellent broadband of the centre means that the live-streaming was seamless without any buffer or lag. Our participants thoroughly enjoyed the e-seminar.”

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