PCMA announces regional advisors
PCMA Asia Pacific has today revealed the line-up for its 2022-2023 Regional Advisory Board with new names joining as five... Read More
Browsing Darren Chuckry
PCMA, BrandTech Asia offer digital seminars
EVENT organisers and marketing-event creatives in Hong Kong have a double chance to explore the new technologies of AI, XR,... Read More
KODW 2021 goes live
KNOWLEDGE of Design Week went live in Hong Kong with 50 global experts sharing their insights to a global audience... Read More
TV match-up transforms BODW
ORGANISERS of Asia’s leading annual festival on design, innovation and brands tuned into Hong Kong television broadcaster ViuTV to help... Read More
Live experience vital to next-gen marketing
Live Communication has changed ever so drastically in recent years. With new technologies constantly emerging in the event industry, advertising... Read More
How to avoid a communication roadblock
Due to all the advances in technology and design, anyone involved in experiential communications needs to develop more than a... Read More
Experiential marketing and brands: The Art of Storytelling
Experiential marketing continues to be one of the most important marketing mediums, accounting for approximately 20 per cent of today's... Read More