Seoul raises virtual-event bar

3D Virtual Seoul 2.0 goes live with four new venues and upgrades to let conference and exhibition planners customise events and booths. Seoul Convention Bureau director says city has pioneered hybrid events in region

SEOUL Convention Bureau’s virtual events platform has been upgraded with four venues joining to give organisers more choice with an improved system to make the service even more user friendly.

The 3D Virtual Seoul 2.0 allows planners to personally customise their events without going through IT staff.

The upgrades come at no extra cost for users and have been made to widen Seoul’s destination marketing as a global city for hybrid conferences and exhibitions.

More… Seoul embraces role as global hybrid hub

“The first version of Virtual Seoul received much attention locally and globally as an innovative case of destination marketing while travelling was strictly restricted,” said Jihyun Kim, Seoul Tourism Organisation director.

Kim said hybrid events were by now nothing new, but Seoul has been a pioneer in the field as the business events industry sought to live with Covid.

Coex, the Republic of Korea’s foremost exhibition and conference venue, joins Nodeul Island – a unique venue on the Hangang river – Seoul City Hall and Seoul Tourism Plaza on the upgraded platform. Nodeul, the city hall and the plaza have outdoor event space.

Backgrounder… Tourism Plaza positions Seoul for recovery

Functions for exhibitions such as scheduling for business meetings, exchanging digital business cards, and managing a booth by adding promotional videos and brochures have also been upgraded or added to Virtual Seoul 2.0.

For inquiries regarding the support for hosting online and hybrid events on Virtual Seoul 2.0, email:


Leave a Reply

Your email address will not be published.

You may use these HTML tags and attributes:

<a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>