Sarawak redoubles legacy efforts

SARAWAK is taking further steps to ensure conferences leave a positive legacy for communities while playing a key role in the Malaysia Borneo state’s economic recovery from the global pandemic.

At a virtual session during Business Events Sarawak’s TRIBE event, state government chief minister pledged to support “convention legacies” in achieving its Post Covid Development Strategy (PCDS) 2030 goals.

“We included business events into this strategy because that is how serious we are about events flourishing here in Sarawak,” said chief minister Abang Abdul Rahman Johari Abang Openg.

Another initiative, the Business Events Sarawak Legacy (BESLegacy), was also launched to let organisers design convention activities that meet the outcomes they want from their events.

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TRIBE was hosted by Business Events Sarawak in collaboration with the state ministry of tourism, arts and culture, ICCA, The Iceberg – Legacies of Business Events, and consultancy GainingEdge.

Sarawak sees the economic and social change legacy of conventions as a priority while stakeholders such as associations and governments are more determined to reap greater returns on investment.

The chief minister added that the BESLegacy would help “balance people, profit, purpose, and planet together. It is the strongest collaboration between the government and convention planners because of how compelling value creation is”.

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Amelia Roziman, BESarawak’s CEO, said the increased commitment from the government sector to business events and convention legacies was a “significant outcome” in achieving economic results from conferences.

“We have financial and other various support in place to assist convention planners in initiating their legacy visions,” Roziman said.

Convention planners can enquire about how legacy impacts and the BESLegacy Initiative can help their event by emailing Donny Tan at donny@sarawakcb.com for more information.




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