For the second year, the Asia-Pacific Incentives and Meetings Expo will feature a creative Community Hub where ‘disruptors’ and new event technologies will be showcased.
Designed by Australian events agency EMG, the Community Hub will feature technologies such as virtual reality, 3D visualisation tools and interactive screens.
Virtual reality platform Google Cardboard will give attendees virtual and augmented reality experiences using their phones and a simple cardboard device. Displayground will showcase their large-scale interactive screens that feature gesture control and motion detection technology.
Event Director of Aime Ian Wainwright said that the Hub enables the often time-poor events community the chance to discover new advancements while networking and doing business.
“With technology the largest disruptor to the way the world does business, having a number of unique solutions presented in this central space will benefit attendees to AIME. We have brought the Community Hub concept back for the second year, in a very different way that will give destinations, venues, event managers and suppliers new ideas of how to incorporate technologies to enhance their way of doing business,” said Wainwright.
Director of EMG Peter Jack who is steering the Hub’s creative direction commented that the technology integrated into the Hub will drive innovation.
“The industry is ripe for disruption and embracing innovation in the sector will see opportunities thrive. As one example, we will incorporate virtual reality technology and 360 degree video into AIME for the first time; delivering a truly immersive experience to attendees whilst introducing them to the way of the future for the business events industry,” said Jack.
The industrial styled Community Hub will offer a sensory experience with new technologies on show while allowing attendees to relax, network and access trade show news.
Suppliers showcasing ‘disruptor’ technologies in the Community Hub will include iVvy, Displayground, Glasshaus, Dann Event Hire and Scann3d.
Held at Melbourne Convention and Exhibition Centre, Aime will take place between 22-24 February, 2016.
For more on Aime, see here.
