IMEX America 2016 will kick start its regular education programme with Smart Monday (October 17) – a dedicated day of education sessions.
The day, organised by Meetings Professionals Internatinals (MPI), will include a talk from sales and marketing expert Jodi Holler on the potential of personal brands in a session titled: "What’s your competitive edge? The three steps to a personal brand that creates career stability”.
The standard education programme will then run throughout the three-day exhibition, taking place in Las Vegas from October 18-20.
Hundreds of sessions have been planned, pertaining to two overall themes: delivering a personal brand and preparing for future developments.
Other key speakers include:
– Jonathan Bradshaw, CEO of Meetology Lab, discussing communication and body language
– Yma Sherry, Vice President of American Express Meetings & Events, North America, discussing future trends
– Serial entrepreneur Jay Samit, discussing individual application of company strategies
IMEX America 2016 will take place at Sands Expo and Convention Center.