ERIC CHAN is making the move from George P Johnson to Uniplan’s Hong Kong office to strengthen the brand experience agency’s creative leadership in Greater China.
Chan was eight years with George P Johnson both as creative director in Singapore and most recently as its group creative director in Shanghai.
He joins Uniplan as executive creative director taking on the creative leadership role for the agency’s Hong Kong projects and experience design projects across Greater China. Chan will report directly to Judd Christie, CEO of Uniplan Greater China.
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Chan has more than 15 years’s global experience in advertising, branding, content design, product design and experiential marketing. He has built agencies, led game-changing campaigns, and pioneered immersive experiences for a wide range of brands including Alibaba, Google, Genesis, Haier, Mercedes-Benz and Tencent among others.
“I’m thrilled to join Uniplan at a time when brands are pursuing deeper, more meaningful connections with their audiences,” said Chan.
Hong Kong’s dynamic creative energy, combined with our talented local team and Greater China network, positions us perfectly to push boundaries and craft unforgettable brand experiences. Together, we’ll merge innovation with storytelling to create impactful moments at every touchpoint.”
– Eric Chan
Christie, Uniplan Greater China CEO, said Chan’s skills would be invaluable as the agency continued to evolve its team and “expand our offerings beyond that of other traditional brand experience agencies”.
“Our work encompasses a diverse range of projects including events, experience centres, retail, exhibitions, immersive content and interactive experiences,” Christie added.
“Meeting these demands requires an increasingly diverse in-house team of specialists, and we believe Eric’s varied skill set uniquely positions him to lead our award-winning Experience Teams in Hong Kong and Greater China.”
