BCD TRAVEL has appointed Danielle Russom as managing director for Australia and Singapore.
Russom brings more than 20 years of experience in commercial leadership across the Asia Pacific region building her expertise in business growth, client management and team development.
She was previously led large-scale teams and delivered strong results in customer engagement and operational performance as vice president of GBT Select APAC.
In her new role, Russom will lead BCD’s operations across Australia and Singapore. Her strategic mandate includes accelerating growth and deepening BCD’s market presence in Australia, while continuing to strengthen the company’s footprint in Singapore.
More… BCD M&E shows green opportunity
BCD said Russom’s appointment reflected its commitment to investing in regional leadership to drive sustainable growth and deliver exceptional value to clients.
“Danielle’s proven track record in commercial strategy and her deep understanding of the APAC market make her an outstanding choice to lead our business in these key regions,” said Greg O’Neil, president, Asia Pacific, Middle East, Africa and Global Network at BCD.
“We are confident that her leadership will further accelerate our growth and enhance our service delivery across Australia and Singapore.”
Backgrounder… Millennials, GenZ raise biz travel hopes
Russom said: “I’m excited to lead BCD’s next chapter in Australia and Singapore – two markets rich with opportunity and innovation.
“As the corporate travel landscape continues to evolve, we have a unique chance to redefine how we deliver value to our clients, empower our people and shape the future of business travel in the region. I look forward to building on our strong foundation and driving transformative growth together with our teams.”
Based in Sydney, Russom will work with local and regional teams to drive commercial success, deepen customer relationships and support talent development across both markets. She will report directly to Greg O’Neil.