Seoul will be the backdrop for C-festival, a new cultural expo which will take place between April 30 and May 10 to showcase suppliers across internatioal Korea’s arts, music, design and technology industries.
Held at Coex Convention and Exhibition Center, C-festival will comprise five major events including Asiamania which will conclude on May 3 – a platform for brands across art, technology, design and food to showcase B2B and consumer opportunities both domestically and abroad.
The festival will take place over a number of public holidays across Asia, including Japanese Golden Week and Chinese Workers’ Week, and is expected to attract up to 3 million domestic and international visitors to Seoul over the period.
Business tourism and culture exhibits will be the festival’s focus, next to K pop performances, tech demonstrations and brands at the cutting edge of design.