Strategic savings
While a strategic meetings management programme (SMMP) is a strategy around the total amount of money spent on events and... Read More
Browsing strategic meetings management
Optimising meetings and events spend
The corporate meetings and events industry is conservatively valued at USD123 billion in Asia Pacific, and is expected to grow between... Read More
Is experience still the best education for the next generation of events professionals? (Part One)
It might seem at first glance that I’m proof of experience being the best teacher; I had not planned or... Read More
The real value of strategic meetings management
Many Strategic Meetings Management (SMM) programmes concentrate on better buying and spending less. Implementing an SMM initiative can, and should,... Read More