ORGANISERS say AIME will cement its leading status as Asia Pacific’s No.1 event for the business events industry when the 2025 show opens in Melbourne next month.
The Asia Pacific Incentives and Meetings Event (AIME) is due to get underway at Melbourne Convention and Exhibition Centre February 10-12. The event will be co-located with the UFI Asia Pacific Conference which runs from February 13-14.
Talk2 Media and Events, which manages the show on behalf of Melbourne Convention Bureau, said AIME 2025 will be the biggest yet – breaking the records set by the 2024 show.
We have expanded our footprint at our MCEC home to accommodate more than 650 exhibitors, 650 hosted buyers and the 20,000 meetings that are set to take place on the showfloor next month.”
– Silke Calder, event director with Talk2 Media Events
More than A$330 million of business was forecast yo be traded between exhibitors and buyers in the 12 months following the 2204 event, organisers say.
AIME also named Best Exhibition or Trade Show at the 2024 Australian Event Awards for the third year running.
Talk2Media says more than 200 new exhibitors will be attending AIME 2025 with two new international pavilions: Singapore and Thailand. Nearly 30 countries will be represented at the event.
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Dedicated zones first introduced in 2024, including The Boutique and DMC Network, have expanded their choice of highly customisable experiences, including wineries, distilleries, and intimate, design-led luxury venues.
The AIME Knowledge Program kicks off with two speakers: former chief technology officer at Lonely Planet, Gus Balbontin, who will speak on disruption and business transformation, and neuro-performance scientist Kristy Goodwin.
Following these keynote presentations, the Knowledge Program continues with insightful breakout sessions, equipping delegates with fresh perspectives and actionable strategies for success in a rapidly evolving landscape.
Attendees can choose from 20 breakout presentations across two 60-minute sessions, tailored to develop skills in four key categories: Upskilling, Workplace Management, Industry Matters, and Self-Leadership.
Topics range from the impact of consumer experience on event outcomes, to maximising AI-Human synergy and safeguarding creativity in the digital era.
Highlights include “Hacking Focus: Rewiring Productivity for the ADHD Mind”, which delves into the unique strengths and challenges of ADHD in the workplace, “The Z Factor: How to Lead Gen Z in Your Teams” and a panel discussion tackling the topic of “Creating a Menopause-Friendly Workplace”.
The Knowledge Program is open to visitor buyers who upgrade their ticket.
For more information, to register to attend or to upgrade your ticket visit: aime.com.au
