Macau – Fighting Spirit
Many were ready to write off Macau when the global financial crisis put a halt to borrowing-funded construction around the... Read More
Korea – Growing Confidence
Korea provides organisers with a colourful palette, to design their events around, but until recently the country was rarely on... Read More
Heineken – Champion Test
One of the challenges for alcohol brands is that many countries put restrictions or even outright bans on advertising the... Read More
Cool Rules
Rob Campbell, creative planner at Sunshine, a creative planning company sums up the ideal for every delegate at a corporate... Read More
Heads Together
It was Henry Ford, founder of one of the largest and most successful companies of the 20th century, who said: ““Coming... Read More
Brands with Wings in their Sails
It was quite an adventure. The eight boats competing in the Volvo Ocean Race set off from Cochin, India on... Read More
ALTM – Luxury Pursuits
For three years, Shanghai has been home to the Asia Luxury Travel Market (ALTM) organised by Reed Travel Exhibitions. This... Read More
Desert Storms
Pyramid selling Great Pyramids, Giza Egypt Why is it special? One of the original Seven Wonders of the World, the... Read More
Eyes on the Prize
Motivation is often generally understood as “the set of reasons that determines one to engage in a particular behaviour”. The... Read More
Demand and Supply
There is an old African proverb that translates as “it takes a village to raise a child”. It may have... Read More