CWT has launched a meetings and events carbon footprint calculator that provides detailed environmental impact insights to event planners and clients.
The CWT M&E carbon calculator is aimed at enabling more sustainable choices for global events for audience of 200 up to 50,000. It provides carbon consumption information on travel, hotel stays, meeting space and F&B.
Reports on individual and collective delegate carbon emission and waste data for the entire event lifecycle, from planning to completion, are provided with emission data mapped against each individual customer’s own carbon benchmarks for current and future events.
“This year, in-person meetings have outstripped virtual and hybrid events by ten to one. With nearly all of our M&E customers and prospects citing ambitious long term corporate sustainability goals for their organisations – whether they run ongoing strategic meetings management programs or individual large-scale events – we are helping them realise their carbon-emissions reduction strategies,” said Ian Cummings, global head at CWT Meetings & Events.
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“CWT’s M&E carbon calculator enables organisations to operationalise a transparent and measurable solution to connect their people and stakeholders in the most environmentally frugal way.”
The M&E calculator is the latest product sustainable travel product by CWT and is supported by carbon intelligence platform Thrust Carbon. Its launch follows a six-month pilot programme with CWT testing the tool on its own and select customer events for accuracy, security and ease of use.
“Working with CWT on the development of this events calculator has been critical to the shaping of its scalable architecture and robustness,” said Kit Aspen, founder and director of Thrust Carbon.
“CWT was laser-focused in wanting a carbon calculator that solved for the industry’s shortfall of having carbon measures purely for individual traveller impacts, but not for events or vice versa. The M&E carbon calculator means that CWT has one of the industry’s most comprehensive tools to measure individual traveller and event carbon footprints,” Aspen said.
