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Secrets to securing sponsorship

Convincing a client to sponsor an event is one of the trickiest feats in the business. Roy Ying gives tips on how to do it
4 tips for reducing no-shows

Meeting planner Roy Ying gives advice on how to keep guests keen for your event
Know what your meeting attendees want

Roy Ying on finding out how to deliver better conferences
5 things you should know about hiring a PCO in China

Organising a conference or event in China? Roy Ying says ‘Keep Calm and Trust Your PCO’ but first ask these questions
Pressurise junior planners at your peril

Roy Ying says offloading excessive event-organisation tasks to juniors risks offending VIPs and igniting even more mishaps
China’s ‘Great Delink’ – opportunities and hurdles‘great-delink-–-opportunities-and-hurdles-1962

Changes to laws governing associations give planners more power to professionalise event management. But ‘delinking’ brings challenges, writes Steve Cray
When sponsors appear too good to be true

Roy Ying warns that attractive VIP offerings have the potential to spiral into crises
Techies risk losing China audience

Event software providers need to integrate with Alipay and WeChat, argues Roy Ying

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