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Time for MICE trade shows to get wise
Martin Donovan on a new era in event sponsorship and a peep at the latest issue of MIX MORE
A public, private matter
To prevent those dips in tourism revenue caused by low seasons, Marc Rodriguez says consider Barcelona’s successful formula MORE
Events and brands need to earn trust
David Becker, of Zkipster, says the industry should take strength from GDPR MORE
Bringing the circus to business
Founded by Cirque de Soleil, C2 will make its overseas debut in Melbourne. MIX speaks to Asia Pacific CEO Martin Enault MORE
Techies risk losing China audience
Event software providers need to integrate with Alipay and WeChat, argues Roy Ying MORE
Certified in Macau, dose of biomed in Adelaide
A round-up of events including IMEX Frankfurt, ITB China and more with MIX editor Martin Donovan MORE
Apprenticeships the way forward
Events consultant and organiser Libbie Ray says high-quality education programmes are vital MORE
Accreditation is worth the outlay
Nigel Gaunt says the benefits of being an accredited agency outweigh the costs MORE
Meet Yusno Yunos, the CEO of Malaysia’s Evenesis
He created his own app to organise his wedding. Little did he know at the time that it would to lay the seeds for event technology MORE
Year of the Dog battle plan
Darren Kerr has drawn up a 7-point strategy for event planners following a tough 2017 for many agencies MORE
‘Initially I thought it was a prank call’
Chloe Lai Hsu Huei on being a PCMA rising star and working in medical conferences MORE
Networking is more than just sales leads
IACC’s Mark Cooper on how being part of an association enhances venue success MORE
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EXPERTISE
Harbouring an events haven
After directing farewell ceremonies as China resumed sovereignty over Hong Kong and Macau, Maureen Earls went on to pioneer an iconic outdoor venue MORE
OPINION
Time for MICE trade shows to get wise
Martin Donovan on a new era in event sponsorship and a peep at the latest issue of MIX MORE
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