Search China & Thailand Venues
Mix 中国会议
策划目录
   
Sign in / Register
Magazine / Newsletter
Home | Bulletin | Destinations | Venues | Ideas | Case studies | Opinion | Expertise | Show off
Home >  BULLETINMBEW 2018: embracing change
Share
MBEW 2018: embracing change
Delegates heard challenging and enlightening presentations at Malaysia Business Events Week in Resorts World Genting

7 Oct 2018

INTERNATIONAL speakers gave their insights into how facing up to change can ensure companies and people in Malaysia’s meetings and incentive industry can help shape the future of their businesses and careers.

”Our Future by Design: Embracing Change” was the theme of the fourth Malaysia Business Events Week, which was held at the Genting International Convention Centre by Resorts World Genting, in the highlands of Pahang state.

The conference is an initiative by MyCEB (Malaysia Convention and Exhibition Bureau) to create a platform for industry stakeholders to gather, network and debate issues that impact the future growth and sustainability of the business events industry.

Among the insights shared was Pádraic Gilligan’s seminar on creating a multimillion dollar destination marketing organisation through astute networking, appointments and partnering with credible agencies and suppliers. A key part of Gilligan’s strategy was to create mutual benefit by collaborating with competitors.

In the case of the early days of Ovation, which Gilligan formed with Patrick Delaney, with whom he also co-founded the Dublin-based SoolNua consultancy, it was largely a matter of outlining the unique qualities of Ireland to their target markets.

Tina Altieri (above), managing principal at Media Australasia Xchange, spoke about the importance of understanding people before networking or organising teams.

Former BBC newsreader Roy Sheppard (left) hosted the CEO Deep Dive, a forum of senior executives aimed at heightening their awareness to the challenges of change, particularly when it comes to communicating and how their conferences are organised. The title of Sheppard’s talk the next day was “Everybody Wants Innovation (But No One Wants Change)” and highlighted the themes he pressed home at the CEO Deep Dive.   

Effi Setiabudi, chairman of Indonesia Exhibition Companies Association and Chua Wee Phong, chairman of Sphere Exhibits spoke about challenges and opportunities in the digital age.   
 

Take to the hills – explore Malaysia


Tags :
Malaysia  

LEAVE A COMMENT
1 Comments
Sunny Singh
11 Oct 2018
Singapore DMC

More BULLETIN  articles
ITB Asia breaks record with 2,000 exhibitors and buyers
19 Oct 2018
ITB Asia 2018 kicks off with boost to meetings and events
18 Oct 2018
Far East Hospitality unveils Sentosa 'game changer'
18 Oct 2018
CWT predicts Shanghai to retain lead as Chengdu enters Top 10
8 Oct 2018
AIME 2019 applicants undergo vetting to ensure suitability
8 Oct 2018
MBEW 2018: embracing change
7 Oct 2018
MORE
Terms & Conditions | Advertise | Subscribe | Privacy Policy | Contact Us | Directory | About MixMeetings.com | Site map