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Home >  BULLETINIMEX America: ‘white-space culture’ and innovation
IMEX America: ‘white-space culture’ and innovation
Purposeful meetings among the topics in the wide-ranging education sessions in Las Vegas from October 10-12

21 Aug 2017

New insights into innovation, “white-space culture” and purposeful meetings are among the striking themes that feature in the wide-ranging education program at IMEX America 2017, taking place in Las Vegas from October 10-12.

The four-day education programme is now live, with details of the 180-plus education sessions covering 10 different tracks to provide learning opportunities – and valuable clock hours – for the thousands of industry professionals at the show.

The schedule reveals sessions to suit experienced senior professionals looking for new ideas and to update their knowledge as well as for those relatively new to the industry.

Session titles include:

Fishbowl: solutions to what’s keeping you up at night, Neuroscaping – applying science to improve event ROI and Cyber safety – is your head in the cloud?

It all begins on the Monday before the show opens. Monday October 9 is Smart Monday, powered by MPI and supported by other association partners, and the day starts with  Janet Sperstad presenting industry research on Purposeful meetings – driving deeper meaning and insights  during the opening keynote.

This is the first of more than 30 sessions during a day dedicated to learning that includes a packed program created for everyone in the industry. There are also special education programs for senior association executives – the new Association Leaders Forum – and the Executive Meeting Forum for meetings strategists working in the corporate sector, as well as the ever popular PCMA Business School.

Wider perspectives on Purposeful Meetings, the IMEX Talking Point for 2017, emerge from the program throughout the week with Understand why you don’t understand – and be understood, Make a movement – the hierarchy of human gatherings and many more.

The IMEX trade show and business appointments get fully underway on Tuesday after Juliet Funt’s morning keynote – Activity is not productivity . This delves into the relatively new sphere of white space culture and introduces new thinking on increasing creativity, productivity and engagement.

Recognising the influence of the economic and political trends in the world, former White House director of economic policy Todd Buchholz will be sharing his knowledge and views in his morning keynote on Wednesday: Prosperity ahead – or not?

Innovation and tech education

Innovation and inventive approaches to ongoing challenges are prominent throughout the week, with innovation tours twice a day and sessions such as Building a culture of innovation in your in-house team and Innovate or die – revitalization strategies for your events before culminating in Thursday morning’s keynote by Brent Bushnell, From relatable to down the rabbit hole. Win with surprise and delight.

For more details or to register for IMEX America 2017 go here 



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